From Virtual Restaurants To Exclusive Pop-Ups, The New War In Food Delivery Is In The Kitchen

Photo credit: Forbes

Photo credit: Forbes

"Kulp, who co-owns Honey Butter Fried Chicken, a Chicago restaurant, had already shipped ahead his trademark honey butter. Two-thousand miles away from his home base, Kulp was taking a risk as he prepped his food to serve a new market in California with potentially different tastes.

“This feels like we’re operating a restaurant here,” Kulp said. “There’s a lot of unknown.”

As the competition between delivery companies heats up in a very crowded market, the next battleground is in the kitchen."

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